2025
Digital Design
Services
Email Ux/Ui, Motion Design.
Client
Virging Experience
Team
Creative Director Noel Evans , Jr designer.
Virgin Experience – Digital Campaign Design & Content
Email Ux/Ui
B2C
Entertainment
Experiences
Overview
I designed and developed a wide range of email campaigns for Virgin Experience, promoting various curated experiences across the US market, from brewery tours and family adventures to spa days and thrill-seeker getaways.These emails were crafted with conversion in mind, combining clean UX/UI, strong CTAs, and bold use of Virgin's brand colors and visual identity. Each campaign was designed to drive experience sales, highlight seasonal offers, and align with Virgin’s playful, adventurous tone.
Goals // 1
One Campaign at a Time
Promote a wide range of Virgin Experience offerings (e.g., St. Paddy's Day events, family time packages, spa experiences, brewery tours). Maintain brand consistency using Virgin's bold colors and visual identity. Increase sales through seasonal and experience-based promotions. Support email campaigns with social media videos tailored to the US audience.
Social Media // 2
Content Creation
In addition to email design, I created social media video content to support these campaigns, boosting visibility and engagement across social platforms.
Key feature // 3
Key Deliverables
Over 10+ unique email campaigns featuring different categories of experiences. Social media video content for Instagram and Facebook. Seasonal campaign designs (e.g., St. Patrick’s Day, Family Packages). High-conversion design focused on experience sales.
Tools & Skills Used
Tools
// redesign // New homepage
Conclusion
The campaigns contributed to a strong seasonal uplift in experience bookings. Emails were well-received for their clarity, visual appeal, and consistent brand tone, successfully balancing sales performance with user engagement.
more projects
