2024-2025
Rebrand
Services
Branding · UX/UI Design · Email Marketing
Client
Avian Environmental UK
Team
Wayne Davis, Lead Developer.
Branding · UX/UI Design · Email Marketing
Web
B2C
Educational
Branding
Overview
Avian Environmental UK offers ethical bird control services and captivating wildlife education experiences. This project focused on giving the brand a refreshed identity and digital presence that reflected its professionalism, environmental ethics, and educational. avianenvironmentaluk.co.uk
Goals // 1
Rebrand Avian Environmental UK
Developed a clean and minimal brand identity featuring refined typography to balance professionalism with heritage. Designed branded assets including stationery, business cards, and digital materials. Built out the UX/UI for a responsive website, prioritizing intuitive navigation and clear service pathways for both corporate clients and families. Created email marketing templates consistent with the brand's new visual direction, ready to support promotions, events, and outreach. I designed the original website layout and colour palette for Avian Environmental, aligning the visual identity with their natural, conservation-focused brand. Since launch, the live site has been slightly adjusted in terms of colour but still follows the structure and design system I delivered.
Aproach // 2
Developed a clean and minimal brand identity
Developed a clean and minimal brand identity featuring refined typography to balance professionalism with heritage. Designed branded assets including stationery, business cards, and digital materials. Built out the UX/UI for a responsive website, prioritizing intuitive navigation and clear service pathways for both corporate clients and families. Created email marketing templates consistent with the brand's new visual direction, ready to support promotions, events, and outreach. I designed the original website layout and colour palette for Avian Environmental, aligning the visual identity with their natural, conservation-focused brand. Since launch, the live site has been slightly adjusted in terms of colour but still follows the structure and design system I delivered.
UI/UX Design // 3
Educational Web Survey 2025
As part of Avian Environmental UK’s educational mission, I designed an interactive web-based survey to help users — especially families and school-age children — learn how to observe and interpret barn owl emotions through body language. The aim was to create an experience that was not only visually engaging but also scientifically educational, accessible, and mobile-friendly. Design Goals: - Blend Education with Empathy – Teach users to recognize barn owl emotional states through observation - Create a Smooth, Responsive Flow – Ensure seamless interaction across devices - Use a Warm, Nature-Inspired Aesthetic – Echo the look and feel of Avian’s real barn and feathered residents - Encourage Deeper Engagement – Include email capture for follow-up learning and events
Tools
Tools & Skills Used
// redesign // New homepage
Conclusion
The refreshed brand gave Avian Environmental UK a stronger visual presence while preserving its connection to nature and wildlife expertise. The website is now easy to navigate, service-forward, and educational—helping the business stand out in both commercial and community-based contexts.
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